PAMELA YOOL
PHOTOGRAPHY


Luxury Maternity & Newborn Portraiture
"because they are only this little, for a little while...."
Awarded Toronto's "Best Newborn & Family Photographer" for 2018, 2019, 2020, 2021, 2022, 2023 and 2024!
Pamela Yool is proud to be a member of the National Association of Professional Child Photographers - Adhering to professional and ethical practices in newborn and child photography and committed to on-going training and education. She has obtained "Master Photographer" status in the Family category with NAPCP

Let Me Take Care of Everything for You...
Whatever your vision, I'm here to help you create artwork that you will fall in love with.
When it comes to maternity, newborn and family portraits, you can count on Pamela Yool Photography to deliver a beautiful selection of the highest quality, custom artwork for your family to treasure forever.
Whether you’re looking for a custom-designed album, or you want a beautiful collection of wall portraits, explore the endless possibilities of working with the best Professional Family Portrait Photographer in Toronto.
I'll take the time to get to know your family and what's most important to you. Together we will create beautiful, custom artwork you'll want to have displayed in your home as art - and kept as keepsakes to treasure for a lifetime.
This is your Visual Legacy - Your custom artwork will become your family heirlooms that your children will treasure and pass down through the generations. Each image you choose will be meticulously retouched and creatively hand edited.
All of your custom artwork is carefully inspected, beautifully packaged and hand delivered to you.
Your collection of digital images are delivered to you via digital download for ease of sharing.
A Crystal USB is included for upgraded album + wall art packages.

Your Studio Session
PAMELA YOOL PHOTOGRAPHY IS PROUD TO OFFER:
Private, dedicated studio space
Complimentary Wardrobe Suggestions + Welcome Guide
Private client lounge area & washroom
Complimentary snacks & beverages
Netflix & wifi
Private Image Reveal with Slideshow
No minimum order
Payment plans are available

YOUR LUXURY PORTRAIT EXPERIENCE TIMELINE
CONSULTATION/ BOOKING
When you book your newborn and maternity session with me, you are booking a Custom Portrait Experience designed to create beautiful art work to display in your home. Before you book, I'd love to discuss your vision and how your would like to display your custom artwork.
PREPARATION GUIDE
Once you paid your session fee and contract is signed, I will send you a Preparation Guide to help prepare you for your session and know what to expect. It will include helpful hints on what to do before your sessions, suggestions on what to wear and a map to the studio.
PHOTOSHOOT DAY
On the day of your photoshoot, we'll meet at the studio for your session. If you're doing a maternity session; maternity gowns and professional make-up application is included in your session (this may not be included during Covid). Newborn sessions include everything you need for baby - Props, newborn outfits, Private studio space with Parent Lounge area and washroom, Complimentary Snacks and Beverages with Netflix & Wifi.
IN-PERSON REVEAL AND ORDERING APPOINTMENT
After your session, I will carefully go over all of the photos and select the very best from your session to fully edit for your personal proofing gallery. I take very special care during post processing to create beautiful images for your family to enjoy for years to come. Approximately 2-3 weeks after your session, we will meet again for your in-person reveal to select your favourite images. (I do NOT offer online galleries). You will also order and pay for your favourite products at this time. There is no minimum order - only buy what you love! Payment Plans are available.
FINISHED PRODUCT PRODUCTION & DELIVERY
Wall art, Albums and Keepsake Boxes are handmade here in Canada. Custom products can take anywhere from 4-10 weeks to complete after your reveal session. I always check each piece of custom artwork to make sure its perfect before its delivered to my clients. Once your finished products are completed, I'll arrange delivery and installation if required.
NEWBORN SAFETY
Safety is always my number one priority.
It's very important to choose a newborn photographer who puts safety first. It takes patience, skill and experience to safely pose your baby during their portrait session. I always have an assistant and/or encourage parents to participate in the session as spotter when required.
I've taken numerous newborn safety courses and trained with some of the best in the industry.
I’m up to date on all vaccines and wash all blankets, wraps and props after each session. Your newborn will always be supported by human hands in all upright positions and I will create a digital composite for any difficult poses (For example, froggy pose, hands on chin, or any images that appear to be suspended in a swing or hammock, etc). It's also important to allow the baby to lead the session and take breaks often for feeding and cuddling.
Parent and sibling shots are included in the top three packages and always encouraged.
Parents are always allowed in the shooting area during my portrait sessions at my studio. The shooting room can become very warm (as I may use heater at certain times of the year to keep the baby extra warm during their session), however I do have a floor-to-ceiling glass wall so you may choose to take breaks and watch on the other side where it’s cooler. Some parents choose to nap or catch up on a book.
NOTE - Due to Covid-19, we have precautionary measures in effect to ensure a safe environment for all - wearing a mask, sanitizing, etc)

If you are looking for Luxury...
As a full service photographer, my goal is to give clients unique and memorable pieces of art from their own lives; Heirloom quality prints, Custom Albums and Wall Art.
If you are looking for an Experience...
If you are looking to be completely taken care of every step of the way - then you have come to the right place.... Sit back, relax and let me take care of you and your little miracle!
If you are looking for Quality...
My services are tailored to the discerning client who believes in quality over quantity. I strive to capture newborns and families in a creative and authentic way; “to capture your memories of today, that will wow your heart tomorrow"


Your Image Reveal
ALL physical art work comes with a corresponding,
COMPLIMENTARY digital file!
YOU choose your own images!!!
Approximately 3 weeks after your session, you’ll be invited back to the studio for your private Reveal and Ordering Session. (I don’t offer online galleries)
Together we will view a beautiful video slideshow, telling your little ones story. This is by far my favourite part of the entire experience! We will view approx. 30-40 edited images and you choose the ones you love most. It's at this point, that you decide which products you wish to purchase, and order any keepsake gift items.
I absolutely LOVE seeing the emotion and expressions when you view your images for the first time... Don't worry, I will have tissues for all of us! From there, you will hand select the images you love and must have.
There is NO MINIMUM order.
Do you want beautiful keepsakes or pieces of art to display in your home? I offer gorgeous custom albums and keepsake boxes for you choose from, as well as the option to design a gallery wall on your OWN walls. ALL physical artwork comes with a matching, complimentary digital file.
I have spent years researching products, and ordering samples to ensure I offer only the highest quality products to my clients. At our portrait session and again at your image reveal and ordering appointment, you will be able to see and touch these beautiful pieces - luxury wall products, custom albums with a choice of leather, silk or linen and gorgeous presentation boxes with matted prints.
There is nothing more exciting than seeing the work we have created together, in a gorgeous print or album at your fingertips!
I offer a Baby Registry option as well, if you would like family and friends to contribute towards a predetermined amount. I have cards that can be included in an invitation, or a simple email link can be included if sending an evite. Payment plans are available.

Investment
SESSION FEE $300
The $300 non-refundable session fee and contract are required to book your custom newborn or maternity session.
Receive a $100 Discount when booking both maternity & newborn together.
The Session fee includes the following:
• Photographers Time and Talent
• Personal Consultation (either in-person to see the studio and products OR on the phone)
• Professional Portrait Studio date reservation with snacks and beverages, wifi and Netflix
• Everything you need is included - studio lighting, newborn outfits, headbands, bonnets and props
• Use of Maternity Gowns & Professional make-up application is included for Maternity Sessions
• Portrait Session 2-hours for Maternity | 4-hours for Newborn Sessions
• Professional editing of your images
• Gallery Reveal and Ordering Appointment 3 weeks after your session (2 hours)
• Product Delivery of artwork to your house
*Digital images & artwork are NOT included in the session fee; a package must be purchased in addition to the session fee.
See pricing for Artwork and Digital collections below.

Product Collections
Select a base package to be eligible for A La Carte Product Add-Ons
Bronze Collection | $850
Baby only Session
Seven 8x10 Fine Art Matted Prints
Seven Corresponding Retouched Digital Images
Digital Download only
Silver Collection | $1500
Includes Parents and/or Siblings
Fifteen 8x10 Fine Art Matted Prints
Fifteen Corresponding Retouched Digital Images
Crystal USB with digital images
BONUS $100 Credit for a La Carte Items
Gold Collection | $2000
Includes Parents and/or Siblings
Twenty Five Image + Custom Luxury Album
Custom Embossed Archival Box
Twenty Five Image Corresponding Retouched Digital Images
Crystal USB with digital images
25 Custom Birth Announcements
BONUS $200 Credit for a La Carte Items
Diamond Collection | $3500
Includes Parents and/or Siblings
Entire Gallery of Images + Custom Luxury Album
Premium Keepsake Box with Embossing (Leather, Silk or Linen)
Entire Gallery of Retouched Digital Images
Crystal USB with digital images
1 - 20x30 Wall Art Product
2 - 8x10 Fine Art Matted Prints
50 Custom Birth Announcements
Complimentary 6 Month Milestone Session
Complimentary Digital Slideshow
BONUS: $300 Credit for a La Carte Items

A La Carte
HIGHEST QUALITY PRINTS & PRODUCTS
Professionally printed products are archival and heirloom quality to pass down for generations to come.
TABLE ART
Luxury Fine Art Albums and Keepsake Boxes are the perfect way to create your Visual Legacy
KEEPSAKE BOX WITH FINE ART MATTED PRINTS
10 Images $1200
15 Images $1500
20 Images $1800
LUXURY CUSTOM ALBUM $2000
10x10 Luxury Album with 25 images included
Crystal USB with Corresponding Digital Images
Upgrade to 30 page, Full Gallery Album for $700 more
ALBUM ADD-ONS
Customize your album to make a one-of-a-kind piece
Luxury Acrylic Cover $150
Pearl Metallic Pages $150
Premium Keepsake Box with Embossing (Leather, Silk or Linen) $250
Upgrade to 30 page, Full Gallery Album for $700 more
5x5 Duplicate Grandparent Album $750
WALL ART
Your choice of Fine Art Canvas, HD Metal, Acrylic Glass, in the size desired.
IMPACT 30x40 $2300
DELUXE 24x36 $1600
CLASSIC 20x24 $1200
MINI 16x20 $800
WALL CLUSTERS
Custom gallery of images that fit together seamlessly.
Available in your choice of Float Mount or Fine Art Canvas
PRESTON COLLECTION | (1) 20x24 + (2) 16x20 $1500
CHARLOTTE COLLECTION | (1) 26x26 + (6) 8x8 $1500
EVELYN COLLECTION | (1) 17x11 + (2) 8x12 + (1) 16x24 $1500
ADELAIDE COLLECTION (6) 10x10 $1800
GIFT PRINTS
Professional fine art matted print on archival paper
8x10 Matted Print $150
11x14 Matted Print $200
25 Custom Birth Announcements $200
Accordion Mini Album 2.75 Square | Set of 3 $395
*Birth Announcements and Accordion Mini Albums do not include digital files
DIGITAL ONLY COLLECTIONS
Professionally retouched add-on Digital Files
Single Digital Image | $200
Five Digital Image | $600
Ten Digital Image | $1000
Twenty Digital Image | $1500
Full Gallery | $3000
To view samples of exquisite and unique luxury artwork please schedule a meeting at the studio.
All Pricing subject to change without notice.
WOULD YOU LIKE AN ADDITIONAL
$100 PRINT CREDIT TO USE TOWARDS
YOUR ARTWORK PURCHASE?
Simple - Just refer a friend for a full session






